Fun recycling, recycled fabric orders last year is still 0, this year, a 30% increase

Entry begins with inheritance

As we all know, Nantong has always been a famous textile city. After the 80s, Liu Peng was a Nantong person. He was exposed to textiles since he was a child. In his impression, every household has something to do with home textiles. A small loom at home can be used for home textile production. The impression of workshop-style production for Liu was that it was inefficient, low-profit, and hard-working. Therefore, Liu’s university chose a textile major and, after graduation, made a five-year fabric sale in Wuxi Hengtian.

▲The last century textile picture source: textile industry

When talking about Wuxi Hengtian. "How big is Hengtian, there is a certain understanding in the industry, but Hengtian may not know much about the cultivation of talents ." Liu Peng continued with a grateful look: "The graduation of college students begins. At the time of Hengtian, Hengtian will arrange newcomers to work in each position of the group for a period of time. From weaving to dyeing and finishing to the entire production process of garments, there will be meticulous training, although it will not necessarily be the work of the future division of labor. Posts, but let new employees have a big picture. Although many companies have implemented this method, it is extremely rare to be able to cultivate talents at that time. This is also for the future. The creation of "Lonning Textile Technology Co., Ltd." laid a solid foundation."

"The first bucket of gold" from functional fabrics

With the foundation of the textile profession and the experience of studying in Wuxi Hengtian system, Liu’s entrepreneurship is more convenient. Past experience tells him that doing regular orders is a thankless thing. It is the direction that Liu always pursues to make high value-added and functional fabrics.

In 2011, the concept of moisture wicking fabrics has not yet emerged on the market, and there are very few people who know the technique of moisture wicking. In the same year, Liu Peng has developed and produced moisture wicking fabrics together with the general logistics. The inner layer polypropylene + outer polyester double-side weaving method realizes the function of moisture absorption and perspiration. This fabric not only won the cooperation order with the general logistics, but also won the favor of Mu Gaodi.

▲ single guide wet fabric

"grab" Toray's order

If the first thing to do functional fabrics is the idea of wishful thinking, then after getting the first bucket of gold through functional fabrics, it is the determination of Liu Peng to take the professional production of functional fabric routes.

I grabbed the order from Longli. A Japanese customer originally made a second-period functional fabric order in Toray, and the results did not start production in March of the first year of October. (Ps: It is really good to say Dongli business). After knowing Langing Liu Peng, the customer transferred the order from Dongli to Langing, and has been cooperating until now. When it comes to the problem of getting orders from Toray, "only enough to understand the needs of customers, we can better solve problems for customers. First, customers would rather wait for half a year than to place orders outside Toray. Production is definitely a high requirement for quality. It is worried that the production of other unfamiliar places will lead to unqualified and unstable quality . This is very appetizing for Langing. Langning is not afraid of the difficult orders. Langning itself I am good at making Japanese orders, and I am already working with Japan YONEX. I am absolutely capable of winning this order. Secondly, this customer order has been delayed for so long, and the response speed is also highly valued in the case of quality assurance. Quick response, where can the order come out of the palm of your hand."

Sharply capture market trends, play recycling

"There must be a keen judgment on the market. From the characteristics and concepts of the products, to judge what products can be popular, this is one of the essential elements of a boss."

At the end of last year, I felt that the recycling concept would be a trend. Then, combined with the company's own attributes, Liu Peng decided to develop mass-produced recycled polyester functional fabrics. When you see it, development is an urgent matter. At the end of last year, Liu Peng directly cooperated with Suzhou Youfu to develop various types of recycled polyester fabrics such as CM800 and imitation cotton and linen. The production and sales volume of recycled fabrics last year was still 0. This year, the sales share of recycled fabrics of Langing has accounted for the total sales. 30% of the product structure conversion rate is not unpleasant. It is also due to the grasp of the market, and first cooperate with the upstream industrial chain. This year, Suzhou Youfu's recycled polyester raw materials have been tightly queued and cannot be bought.

Do "addition and subtraction" to the product line

Increase research and development efforts, focus on new things in the market, and develop new products . For example, the development of new products and pure polypropylene threaded staple fiber fabrics, in fact, the advantages of polypropylene are known to many people.

1, good warmth effect

2, the specific gravity is light, if the fabric is very suitable for making thin fabrics, it can float on the water.

3. Degradable. This can be said to overcome a major environmental problem of fossil fiber and meet the concept of eco-environment.

It can be said that before understanding the shortcomings of polypropylene, this is a perfect fiber raw material. But these shortcomings are fatal problems:

1. Weaving is prone to holes.

2, there is static electricity, which is not conducive to spinning and weaving.

Liu Peng led the Langing team to overcome the shortcomings of polypropylene due to the adjustment of additives and production processes. At present, Langning's pure polypropylene threaded staple fiber fabrics have been exported to foreign countries, especially suitable for some places with large temperature difference between day and night. .

▼Imitation of copper ammonia cold fabric, combined with the advantages of viscose and filament, to achieve a natural cool feeling, high cost performance.

▼Single parent single fabric

If you say "addition" to the product line, many friends can still understand, but "doing subtraction" is great wisdom. "We must weaken the promotion of saturated functional products in the market, and even slowly abandon this part of the share, and use the new products developed by ourselves to make up for the gap in sales of conventional products, so as to avoid price competition with the market. Make the product more specific and professional, and then make the professional products more powerful."

In the face of the current overall trade environment frustrated, but Langing's sales are still steadily moving forward. Liu Peng believes that only by keeping a keen and forward-looking attitude towards new things, and making actions for it, and constantly innovating, will eventually be at the forefront of industry development. To make functional fabrics, it is necessary to be pragmatic. You can't make some gimmicks to falsely report the advantages of the products. This will only overdraw the potential of the industry. Only by putting the basic skills in place and making the products precise and specialized, can you not be afraid of changes in the external environment. Do not move.